Entertainment Resources

Modeling

There are three primary categories of modeling work: Fashion, Promotional, and Commercial/Print modeling. Each category has several branches, some of which are explained below.

Fashion

While fashion models occasionally promote clothes and beauty items in magazines, newspapers, print media, and television, their main job lies in walking the runway. A fashion model's job requires the ability to dynamically interact with a live audience as well as with mixed media. Because the items fashion models promote are intended to make the customer feel attractive and beautiful, fashion models must be attractive as well.



Plus Size Fashion Modeling

Plus Size Modeling is a sub-category of fashion, catering to more full-figured women. As more and more consumers wear larger sizes there is a growing demand for plus-size models.



Petite Fashion Modeling

Petite Modeling is a sub-category of fashion. Petite models are thin but are much smaller in stature than prototypical runway models, catering to a more realistic body image.

Promotional

Promotional models work live to showcase and enhance products. These models exhibit a wide variety of products at events such as trade shows, conventions, and in-store product demonstrations. The Hawaiian Tropic girls and the Budweiser girls are promotional models.



Artistic and Nude

Artistic and Nude Modeling includes artistic photography for magazines, electronic media, and "high" art. Artistic and nude models do not have to conform to the stereotypical model figure, as each artist has his own vision of whom he wants to capture on film.

Commercial or Print

Print models are used to market a wide variety of products and services from cars to household products, soft drinks to health insurance ads, and everything in between. Because print models represent such a diverse range of products, the desired look varies substantially according to the wants of consumers and the market for each product. Models are needed in every age group, height, background, etc. The largest percentage of bookings in the industry by far is in this field of modeling.



Child Modeling

Child Modeling is a sub-category of Commercial/Print Modeling. The majority of work for child models falls under Commercial and Print Modeling although on occasion, children are requested for both Promotional and Fashion Modeling. Ages for child models range from 4 to 12.

Teen Modeling

Teen Modeling is a sub-category of Commercial/Print Modeling. Although on occasion teens are requested for both Promotional and Fashion Modeling the majority of work falls under Commercial/ Print Modeling. There is a substantially larger demand for teen models than for child models and there is slight overlap between the teen and adult age groups. Ages for teen models range from 13 to 17.

Unlike acting, modeling usually does not require an individual to memorize lines and take on a foreign personality. Although speaking in front of rolling cameras is usually not required, models still must be able to interact with and appeal to an audience. Furthermore, the audition process for a model is nearly as difficult as that of an actor, especially when pursuing a job that requires a specific look. An aspiring model must have an organized talent profile or comp card that includes professional photographs, with several headshots and different poses in various fashions. The key is to always look your best. Remember, models come in a variety of shapes and sizes: tall models, short models, thin and full size models, including both young and mature models. There are over 200,000 successful models in the nation, and you deserve to be one of them!

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